Services marketing: Integrating customer focus across the firm
Zeithaml, Valarie A
Services marketing: Integrating customer focus across the firm - 3rd ed. - New Delhi Tata McGraw-Hill 2003 - xx, 668 p.
658.8 Z37S
Services marketing: Integrating customer focus across the firm - 3rd ed. - New Delhi Tata McGraw-Hill 2003 - xx, 668 p.
658.8 Z37S