Marketing management: planning, implementation & control
Ramaswamy, V.S.
Marketing management: planning, implementation & control - 3rd Ed. ed. - New Delhi Macmillan India 2002 - xxxv,748p p.
658.8 R141M
Marketing management: planning, implementation & control - 3rd Ed. ed. - New Delhi Macmillan India 2002 - xxxv,748p p.
658.8 R141M