Consumer behaviour and mangerial decision making
Kardes, Frank R
Consumer behaviour and mangerial decision making - 2nd ed. - New Delhi Pearson Prentice-Hall 2002 - 451 p.
658.834 K145C
Consumer behaviour and mangerial decision making - 2nd ed. - New Delhi Pearson Prentice-Hall 2002 - 451 p.
658.834 K145C