Marketing research methodological foundations
Iacobucci, Dawn
Marketing research methodological foundations - 10th ed. - Belmont Cengage Learning 2010 - xx, 604 p.
658.83 I7M(10)
Marketing research methodological foundations - 10th ed. - Belmont Cengage Learning 2010 - xx, 604 p.
658.83 I7M(10)