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Strategic marketing problems: Case and comments

Kerin, Robert A

Strategic marketing problems: Case and comments - 13th ed. - Boston Pearson 2015 - 743 p.

2202 10/12/2015 PBA15/602 15/12/2015 IMSAR (Dev. & Research)

ISBN: GBP57.99

Dewey Class. No.: 658.8 K454S

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