Social marketing: Influencing behaviours for good
Lee, Nancy R
Social marketing: Influencing behaviours for good - 4th ed. - New Delhi Sage Publications 2012 - xi, 502 p.
658.8 L514S
Social marketing: Influencing behaviours for good - 4th ed. - New Delhi Sage Publications 2012 - xi, 502 p.
658.8 L514S