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Global marketing: Contemporary theory, practice and cases

Alon, Ilan

Global marketing: Contemporary theory, practice and cases - 2nd ed. - London Routledge 2017 - xxvi, 699 p.

2847 31/08/2017 RKB17/1634 08/09/2017 Main Budget

ISBN: GBP65

Dewey Class. No.: 658.84 A72G(2)

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