Advances in National Brand and Private Label Marketing
Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Raj Sethuraman
Advances in National Brand and Private Label Marketing - 2015 - Springer International Publishing 2015 - Springer Proceedings in Business and Economics .
978-3-319-20182-5
Advances in National Brand and Private Label Marketing - 2015 - Springer International Publishing 2015 - Springer Proceedings in Business and Economics .
978-3-319-20182-5