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Impact of website quality, perceived benefits, risk, trust and brand communications on consumers online shopping intention

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Impact of website quality, perceived benefits, risk, trust and brand communications on consumers online shopping intention - Department of IMSAR, M D University, Rohtak 2025 - xiv, 312

ISBN: X X

Subjects--Topical Terms:
Management
Consumer Behavior
Electronic Commerce
Consumer Trust
Brand Communication

Dewey Class. No.: 658.872 / P912I

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