From band vision to brand evaluation: strategically building and sustaining brands (Record no. 119317)

MARC details
000 -LEADER
fixed length control field 00446nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
-- 102862
Original cataloging agency VIVEKANANDA LIBRARY
041 ## - Language
-- English
082 ## - DDC NUMBER
Classification number 658.827 D356F
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chernatony,leslie de
245 #0 - TITLE STATEMENT
Title From band vision to brand evaluation: strategically building and sustaining brands
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi
Name of publisher, distributor, etc Btlerworth Heinemann
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Pages 293p p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type
        VIVEKANANDA LIBRARY VIVEKANANDA LIBRARY IMSAR Library 18/08/2004   658.827 D356F 211527 17/09/2023 Books
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