Marketing management (Record no. 1310)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00462nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230917s9999||||xx |||||||||||||| ||und|| |
| 020 ## - ISBN | |
| Price | RS 959.00 |
| 040 ## - CATALOGING SOURCE | |
| -- | 5009327 |
| Original cataloging agency | VIVEKANANDA LIBRARY |
| 041 ## - Language | |
| -- | English |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8 K849M(15) |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson Education |
| Date of publication, distribution, etc | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xxvi, 750 p. |
| 500 ## - GENERAL NOTE | |
| General note | 3952 03/01/2020 ABCP20/11872 23/01/2020 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | IMSAR Library | 28/02/2020 | 1 | 658.8 K849M(15) | 396583 | 10/06/2024 | Books | ||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | IMSAR Library | 28/02/2020 | 1 | 658.8 K849M(15) | 403289 | 14/10/2024 | Books | ||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | IMSAR Library | 28/02/2020 | 5 | 658.8 K849M(15) | 403290 | 19/11/2024 | Books | ||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | IMSAR Library | 28/02/2020 | 1 | 658.8 K849M(15) | 407665 | 27/03/2025 | Books | ||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | IMSAR Library | 28/02/2020 | 2 | 658.8 K849M(15) | 407666 | 05/06/2024 | Books | ||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | 28/02/2020 | 7 | 658.8 K849M(15) | 407706 | 26/05/2025 | Books | |||||
| VIVEKANANDA LIBRARY | VIVEKANANDA LIBRARY | 28/02/2020 | 12 | 658.8 K849M(15) | 407707 | 09/05/2025 | Books |