The Foundations of Marketing Practice (Record no. 293339)

MARC details
000 -LEADER
fixed length control field 00402nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781315726151
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Fullerton , Ronald
245 #4 - TITLE STATEMENT
Title The Foundations of Marketing Practice
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 2016
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Institute of Hotel & Tourism Management
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://www.taylorfrancis.com/books/9781315726151">https://www.taylorfrancis.com/books/9781315726151</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type E-BOOKS

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