Online marketing practices and their impact on guests' pre-purchase behaviour: A study of Indian hotel industry (Record no. 393472)

MARC details
000 -LEADER
fixed length control field 00548nam a22001817a 4500
005 - DATE & TIME
control field 20250728114153.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250728b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency VIVEKANANDA LIBRARY
082 ## - DDC NUMBER
Classification number 338.4791
Book Number A47O
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Abhishek
245 ## - TITLE STATEMENT
Title Online marketing practices and their impact on guests' pre-purchase behaviour: A study of Indian hotel industry
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Department of IHTM, M D University, Rohtak
Date of publication, distribution, etc 2024
300 ## - PHYSICAL DESCRIPTION
Pages xxii, 237
650 ## - Subject
Subject Hotel Management
650 ## - Subject
Subject Indian Hotel Industry
700 ## - Added Entry Personal Name
Added Entry Personal Name Sumegh
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Thesis
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Copy number Koha item type
    Dewey Decimal Classification     VIVEKANANDA LIBRARY VIVEKANANDA LIBRARY Vivekananda Library 28/07/2025   338.4791 A47O 411086 28/07/2025 R Thesis
© Designed and Maintained by Vivekananda Library, MDU Rohtak