Digital marketing excellence: Planning, optimizing and intergrating online marketing (Record no. 396876)

MARC details
000 -LEADER
fixed length control field 00620 a2200229 4500
005 - DATE & TIME
control field 20260313112405.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260312b |||||||| |||| 00| 0 eng d
020 ## - ISBN
International Standard Book Number 9781032450353
Price Rs. 1150.00
040 ## - CATALOGING SOURCE
Original cataloging agency VIVEKANANDA LIBRARY
082 ## - DDC NUMBER
Classification number 658.872
Book Number C346D(6)
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaffey, Dave
245 ## - TITLE STATEMENT
Title Digital marketing excellence: Planning, optimizing and intergrating online marketing
250 ## - EDITION STATEMENT
Edition statement 6th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2023
Place of publication, distribution, etc Oxon
300 ## - PHYSICAL DESCRIPTION
Pages xxxvi, 638
650 ## - Subject
Subject Managment
650 ## - Subject
Subject Marketing
650 ## - Subject
Subject Digital Marketing
650 ## - Subject
Subject Online Marketing
700 ## - Added Entry Personal Name
Added Entry Personal Name Smith, P R
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Koha issues (times borrowed) Koha full call number Accession No. Koha date last seen Koha item type
    Dewey Decimal Classification     VIVEKANANDA LIBRARY VIVEKANANDA LIBRARY IMSAR Library 17/02/2026   658.872 C346D (6) 420854 17/02/2026 Books
    Dewey Decimal Classification     VIVEKANANDA LIBRARY VIVEKANANDA LIBRARY IMSAR Library 17/02/2026   658.872 C346D(6) 420855 17/02/2026 Books
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