Qualitative marketing research
Language: English Publication details: London Sage Publications 2001Description: xii, 239 pDDC classification:- 658.83 C239Q
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Books | VIVEKANANDA LIBRARY IMSAR Library | 658.83 C239Q (Browse shelf(Opens below)) | Available | 200054 |
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| 658.83 B815B(9) Basic marketing research: Customer insights and managerial action | 658.83 B815B(9) Basic marketing research: Customer insights and managerial action | 658.83 C133H Market intelligence | 658.83 C239Q Qualitative marketing research | 658.83 C448E Essence of marketing research | 658.83 C473M Marketing research: methodological foundations | 658.83 C784M Marketing research: concepts and cases |
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