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Principles of advertising: A global perspective

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Language: English Publication details: New Delhi Viva Books 2003Edition: 1st edDescription: 355 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	659.1 L51P (Browse shelf(Opens below))		Available		208200

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Previous	659.1 K96I Intgrated marketing communications	659.1 L424A Advertising: theory and practice	659.1 L424A Advertising: theory and practice	659.1 L51P Principles of advertising: A global perspective	659.1 M278A Advertising management: Concepts and cases	659.1 M312A Advertising management: Concepts and cases	659.1 M312A Advertising management: Concepts and cases	Next

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