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Beyond branding: how the new values of transparency and intagrity are changing the world of brands

Language: English Publication details: New Delhi Kogan page 2003Description: 236p pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	658.827 I2B (Browse shelf(Opens below))		Available		211065

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.827 H425H Heritage brands	658.827 H774C Counterfoiting exposed: protecting your brand and customers	658.827 H782B Brands with a conscience: How to build a successful and responsible brand	658.827 I2B Beyond branding: how the new values of transparency and intagrity are changing the world of brands	658.827 I2B Brand management: perspectives and practices	658.827 I2B Brands and firebrands	658.827 I2G Global brands	Next

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