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Advertising: theory and practice

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Language: English Publication details: Mumbai Himalaya Publishing House 2003Edition: 5th edDescription: 424p pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	659.1 L424A (Browse shelf(Opens below))		Available		215285
Books	VIVEKANANDA LIBRARY IMSAR Library	659.1 L424A (Browse shelf(Opens below))		Available		215287

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Previous	659.1 K953A Advertising and marketing	659.1 K953W Web advertising and marketing	659.1 K96I Intgrated marketing communications	659.1 L424A Advertising: theory and practice	659.1 L424A Advertising: theory and practice	659.1 L51P Principles of advertising: A global perspective	659.1 M278A Advertising management: Concepts and cases	Next

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