Indian consumers: Studies and cases for marketing decisions
Language: English Publication details: New Delhi Tata McGraw-Hill 1973Description: xvi, 336 pDDC classification:- 658.834 M474I
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Books | VIVEKANANDA LIBRARY Commerce Department | 658.834 M474I (Browse shelf(Opens below)) | Available | 26410 | |||
| Books | VIVEKANANDA LIBRARY | 658.834 M474I (Browse shelf(Opens below)) | Available | 30968 | |||
| Books | VIVEKANANDA LIBRARY | 658.834 M474I (Browse shelf(Opens below)) | Available | 30969 |
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| 658.83 R162I Industrial management and market research: A conceptual framework | 658.83 Z14M Marketing research: Fundamentals and dynamics | 658.834 C448M Marketing: A behavioural analysis | 658.834 M474I Indian consumers: Studies and cases for marketing decisions | 658.84 C589M Management: A systems approach | 658.84 E91O Organization for marketing | 658.872 G959D(3) Digital marketing |
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