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Principles of marketing: The management view

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Language: English Publication details: New York Holt, Rinehart and Winston 1970Edition: 3rd edDescription: xviii, 605 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY Commerce Department	658.8 B965P (Browse shelf(Opens below))		Available		26665

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Previous	658.787 S28I Inventory control: Theory and practice	658.8 B644C Contemporary marketing	658.8 B862H Handbook of modern marketing	658.8 B965P Principles of marketing: The management view	658.8 C914F Fundamentals of modern marketing	658.8 C914F Fundamentals of modern marketing	658.8 G791I Introduction to marketing: A practical approach	Next

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