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Consumer behaviour and branding: Concepts, readings and case

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Language: English Publication details: New Delhi Pearson 2009Description: 607 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	658.834 K936C (Browse shelf(Opens below))		Available		324295
Books	VIVEKANANDA LIBRARY IMSAR Library	658.834 K936C (Browse shelf(Opens below))		Available		324296

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Previous	658.834 K571P(2) Psychological foundations of marketing: The keys to consumer behaviour	658.834 K898C Consumer behaviour	658.834 K936C Consumer behaviour and branding: Concepts, readings and case	658.834 K936C Consumer behaviour and branding: Concepts, readings and case	658.834 K936C(2) Consumer behaviour: The Indian context (Concepts and cases)	658.834 K936C(2) Consumer behaviour: The Indian context (Concepts and cases)	658.834 K936C(2) Consumer behaviour: The Indian context (Concepts and cases)	Next

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