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Customer-centric marketing: A pragmatic framework

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Language: English Publication details: Cambridge The MIT Press 2016Description: vii, 136 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	658.812 R196C (Browse shelf(Opens below))		Available		370436
Books	VIVEKANANDA LIBRARY IMSAR Library	658.812 R196C (Browse shelf(Opens below))		Available		370437

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.812 R13C Customer loyalty: Concept, context and character	658.812 -R141C Customer relationship management: a key to corporate success	658.812 R145C Conceptual issues in consumer behaviour the indian context	658.812 R196C Customer-centric marketing: A pragmatic framework	658.812 R196C Customer-centric marketing: A pragmatic framework	658.812 R395C Customer-centric marketing: Supporting sustainability in the digital age	658.812 R541C Customer relationship management	Next

2676 15/03/2017 APD17/1051175 16/03/2017 IMSAR (Dev. & Research)

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