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Advertising and IMC: Principles and practice

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Language: English Publication details: Harlow Pearson Education 2019Edition: 11th edDescription: 664 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	659.1 M825A(11) (Browse shelf(Opens below))		Available		395167

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	659.1 M333S Shock marketing: Advertising, influence and family values	659.1 M697A Advertising and sales promotion: Integrated marketing co unication	659.1 M725I Introduction to advertising: Understanding and managing the advertising process	659.1 M825A(11) Advertising and IMC: Principles and practice	659.1 M951A Advertising: An IMC perspective	659.1 M951A Advertising: An IMC perspective	659.1 N515A Advertising: its purpose principles and practice	Next

3694 30/10/2019 APD19/1104206 08/11/2019 IMSAR (Dev. & Research)

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