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Readings in marketing mangement: A strategic perspective

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Language: English Publication details: New York John Wiley 1984Description: xiii, 478 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	658.8 B456R (Browse shelf(Opens below))		Available		113498

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.8 B389M Marketing	658.8 B413M Marketing: concepts and strategy	658.8 B417R Readings in marketing management	658.8 B456R Readings in marketing mangement: A strategic perspective	658.8 B456R Retail management: A startegic approach	658.8 B456R Retail management: A startegic approach	658.8 B457C Cases in marketing management	Next

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