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Advertising management

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Language: English Publication details: Bombay Himalaya Publishing House 1994Description: viii, 363 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	659.1 R188A (Browse shelf(Opens below))		Available		177063

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Previous	659.1 P881D A double life: my exciting years in theatre and advertising	659.1 P881P(5) Practice of advertising	659.1 P881P(5) Practice of advertising	659.1 R188A Advertising management	659.1 R212A Advertising and communication management	659.1 R257E The economics of advertising	659.1 R318O On the determination of advertising effectiveness: an empirical study of the German cigarette market	Next

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