00345nam a2200121Ia 4500008004100000040001700041041001200058082001600070100002400086245006800110260003300178300001200211230917s9999||||xx |||||||||||||| ||und|| e122431aMAIN aEnglish a658.8 M341M aPanda, Tapan K, Ed. 0aMarketing in the new global order: Challenges and Opportunities aNew DelhibExcel Booksc2007 a643p p.