00305nam a2200121Ia 4500008004100000040001700041041001200058082001700070100001400087245004300101260002700144300001200171230917s9999||||xx |||||||||||||| ||und|| e139392aMAIN aEnglish a658.827 IC2C aSuresh, K 0aCorporate branding: concepts and cases aHyderabadbICFAIc2005 a187p p.