Dunn, S Watson <br/><br/>
Advertising: Its role in modern marketing 

 - 3rd ed. 
 - Hinsdale  Dryden Press  1969 
 - vii, 630 p. 
<br/><br/><label>ISBN: </label> RS13.95 
<br/><br/><label>Dewey Class. No.: </label>659.1 D922A