@book{17373,
	author = {Neelamegham, S},
	title = {Marketing in India: Text and case},
	publisher = {Vikas Publishing},
	year = {2012},
	address = {New Delhi},
	edition = {4th ed.},
	note = {2252 14/01/2016 HBD15/1543 30/01/2016 Main Budget}
}