00342nam a2200121Ia 4500008004100000040001600041041001200057082001600069100001800085245006600103260003600169300001500205230917s9999||||xx |||||||||||||| ||und||  e73615aMAIN  aEnglish  a658.8 L964M  aLuck, David J 0aMarketing strategy and plans: systematic marketing management  aNew JerseybPrentice-Hallc1979  axv, 474 p.