McQuarrie, Edward F <br/><br/>
Market research toolbox: A concise guide for beginners 

 - 4th ed. 
 - Los Angeles  Sage Publications  2015 
 - xxi, 373 p. 
<br/><br/> 2478 30/11/2016 APD16/1044104 02/12/2016 Main Budget 
<br/><br/><label>ISBN: </label> USD60 
<br/><br/><label>Dewey Class. No.: </label>658.83 M243M(4)