TY  - BOOK
AU  - McQuarrie, Edward F
TI  - Market research toolbox: A concise guide for beginners
U1  - 658.83 M243M(4) 
PY  - 2015///
CY  - Los Angeles
PB  - Sage Publications
N1  - 2478 30/11/2016 APD16/1044104 02/12/2016 Main Budget
ER  -