Alon, Ilan <br/><br/>
Global marketing: Contemporary theory, practice and cases 

 - 2nd ed. 
 - London  Routledge  2017 
 - xxvi, 699 p. 
<br/><br/> 2847 31/08/2017 RKB17/1634 08/09/2017 Main Budget 
<br/><br/><label>ISBN: </label> GBP65 
<br/><br/><label>Dewey Class. No.: </label>658.84 A72G(2)