@book{24242,
	author = {Wirtz, Jochen},
	title = {Essentials of services marketing},
	publisher = {Pearson},
	year = {2018},
	address = {Harlow},
	edition = {3rd ed.},
	note = {2895 06/10/2017 PBA17/928 10/10/2017 IMSAR (Dev. & Research)}
}