Wirtz, Jochen <br/><br/>
Essentials of services marketing 

 - 3rd ed. 
 - Harlow  Pearson  2018 
 - xxxiii, 670 p. 
<br/><br/> 2895 06/10/2017 PBA17/928 10/10/2017 IMSAR (Dev. & Research) 
<br/><br/><label>ISBN: </label> GBP57.99 
<br/><br/><label>Dewey Class. No.: </label>658.8 L944E(3)