Baran, Roger J <br/><br/>
Customer relationship management: Foundation of contemporary marketing strategy 

 - 2nd ed. 
 - New York  Routledge  2017 
 - vi, 449 p. 
<br/><br/> 2895 06/10/2017 PBA17/928 10/10/2017 IMSAR (Dev. & Research) 
<br/><br/><label>ISBN: </label> GBP80 
<br/><br/><label>Dewey Class. No.: </label>658.812 B231C(2)