@book{25319,
	author = {Wirtz, Jochen},
	title = {Services marketing: People, technology, strategy},
	publisher = {Pearson India Education},
	year = {2018},
	address = {Noida},
	edition = {8th ed.},
	note = {3003 08/01/2018 HBD18/7185 27/01/2018 Main Budget}
}