Arun Kumar <br/><br/>
Marketing management 

 - 3rd ed. 
 - Noida  Vikas Publishing House  2018 
 - xxii, 668 p. 
<br/><br/> 3158 11/06/2018 HBD18/7423 18/06/2018 IMSAR (Dev. & Research) 
<br/><br/><label>ISBN: </label> RS525 
<br/><br/><label>Dewey Class. No.: </label>658.8 A84M(3)