Bansal, Sanjeev, ed. <br/><br/>
Novel marketing: Propositions for value creation 

 - New Delhi  Manakin Press  2017 
 - viii, 283 p. 
<br/><br/> 3392 02/01/2019 RK19/2832 12/01/2019 Main Budget 
<br/><br/><label>ISBN: </label> RS695 
<br/><br/><label>Dewey Class. No.: </label>658.8 B227N