TY  - BOOK
AU  - Mamta Rani
AU  - Ahlawat, Pardeep K
TI  - Shoppers' impulse buying behavior: An assessment of situational and personal predictors in organized retail environment
U1  - 658.8342 
PY  - 2023///
PB  - IMSAR, M D University, Rohtak
KW  - Commerce
KW  - Consumer Behavior
KW  - Management
ER  -