Fournier, susan, ed. <br/><br/>
Consumer brand relationships: Theory and practice 

 - London  Routledge  2017 
 - xxvi, 424 
<br/><br/><label>ISBN: </label>9781138961548  Rs. 2495.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management<br/>Consumer-Brand<br/>Management
<br/><br/><label>Dewey Class. No.: </label>659.827  / F827C