TY  - GEN
AU  - Phillips, Diane M
TI  - Marketing strategy and management
SN  - 9781529778557
U1  - 658.82 
PY  - 2023///
CY  - New Delhi
PB  - Sage Publications
KW  - Business Management
KW  - Strategic Planning
KW  - Marketing Strategy
KW  - Marketing Management
ER  -