Hollifield, C Ann  <br/><br/>
Media analytics: Understanding media, audiences, and consumers in the 21st century 

 - New York  Routledge  2023  
 - xxi, 416 
<br/><br/><label>ISBN: </label>9781138581050  £ 52.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media-Audiences<br/>Mass Media-Economic Aspects<br/>Data Mining
<br/><br/><label>Dewey Class. No.: </label>302.23  / H724M