Venkatesan, Rajkumar <br/><br/>
Cutting edge marketing analytics: Real world cases and data sets for hands on learning 

 - Noida  Pearson India Education  2019 
 - xix, 300 p. 
<br/><br/> 3506 16/07/2019 HBD19/7861 20/07/2019 Main Budget 
<br/><br/><label>ISBN: </label> RS499 
<br/><br/><label>Dewey Class. No.: </label>658.802 V558C