Malhotra, Naresh K <br/><br/>
Marketing research: An applied orientation 

 - 7th ed. 
 - Noida  Pearson India Education  2019 
 - xxxiii, 955 p. 
<br/><br/> 3566 06/08/2019 HBD19/7863 20/07/2019 Main Budget 
<br/><br/><label>ISBN: </label> RS829 
<br/><br/><label>Dewey Class. No.: </label>658.83 M294M(7)