Srinivasan, R <br/><br/>
Service Marketing: The Indian context 

 - New Delhi  Prentice hall of India private limited  2007 
 - xvi, 243 
<br/><br/><label>ISBN: </label>9788120325982  Rs. 195.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Services Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / S34S