TY  - GEN
AU  - Hutt, Michael D
AU  - Sharma, Dheeraj
AU  - Speh. Thomas W
AU  - Hoffman, K Douglas 
TI  - B2B marketing: A South-Asian perspective
SN  - 9789360532062
U1  - 658.8 
PY  - 2024///
CY  - Delhi
PB  - Cengage India
KW  - Management
KW  - Marketing
KW  - Business Marketing
ER  -