TY  - GEN
AU  - Sethna, Zubin 
AU  - Blythe, Jim
TI  - Consumer behaviour
SN  - 9789353885366
U1  - 658.834 
PY  - 2021///
CY  - New Delhi
PB  - Sage Publications
KW  - Management
KW  - Consumer Behaviour
ER  -