Ramaswamy, V S <br/><br/>
Marketing management: Indian context, global perspective 

 - 6th ed. 
 - New Delhi  Sage Publications  2018 
 - xivii, 798 p. 
<br/><br/> 4499 25/01/2022 PBA20/1067 09/01/20 Main Budget 
<br/><br/><label>ISBN: </label> RS 995.00 
<br/><br/><label>Dewey Class. No.: </label>658.8 R141M(6)