TY  - BOOK
AU  - Beverland, Michael
TI  - Brand management: Co-creating meaningful brands
U1  - 658.827 B468B(2) 
PY  - 2021///
CY  - London
PB  - Sage Publications
N1  - 4585 17/10/2022 RK22/1920 07/11/2022 IMSAR (Dev. & Research)
ER  -